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The Importance of Customer Experience in Small Business

04/15/21 | Dana LaRieal Morales

Today I have the pleasure of speaking with Chief Customer Relationship Strategist, Cheryl James of CLJames Consulting who has worked for American Express Global Business Travel for the past 25+ years. During her time at American Express she worked with Fortune 100 companies to help them master their customer experience. Her goal is to help you as the business owner GAIN, MAINTAIN and RETAIN your customers and create brand-loyal fans!! 

As a small business, you need to understand the importance of your customer's experience. Taking a little time upfront to really nail this part of your business can be worth so much to the success of your business. In today's episode with Cheryl, we dive all the way into some extremely valuable customer service tips for your small business. Get ready to take a ton of notes that will change how you work with your customers.

If you'd like to get in touch with Cheryl, definitely connect with her using the various methods provided below:

Connect with Cheryl James:

Additional Resources Mentioned: