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How to Plan and Organize Your Brand Content Cohesively Throughout Your Marketing

03/16/22 | Dana LaRieal Morales

Today's guest is no stranger to Organized Holistically because she was a guest last season.  When Steph Hilfer of Viim, came on then, she discussed What and When to Post to Social Media.  For some of "us", we were left wondering but how does this tie in with my branding? 

So Steph was gracious enough to return so she could break it all the way down for us.

Now for those of you wondering who Steph Hilfer is...well let me just say, if you want to create something out of thin air, then Steph is your girl. She can visualize what doesn’t yet exist and bring it to life, as she did with Viim! With a background in psychology, Steph is a master at understanding people’s relationships with brands. 

During this episode, Steph:

  • Gives us a visual to understand the difference between branding, marketing and content; and
  • She helps us identify the three big pieces on our branding wheel

Oh and don't forget, after listening to this episode head on over to Steph's other episode Learn What and When to Post to Social Media so you can bring everything full circle.  

You can connect or work with Steph by using one of the below methods:



Make sure to check out the YouTube video above to watch the full episode.



Connect with Viim:






The Organized Holistically podcast strives to teach side-hustling solopreneurs how to manage a successful business and life using holistic systems. I help you develop, implement and streamline unique and organic processes and organizing systems.  I do this by helping you identify the right systems and processes so you aren't spending money or time on unnecessary things and instead can spend that time and money focusing on the things that are most important to you, your family.